MA Marketing Management (Digital)

Comments about MA Marketing Management (Digital) - At the institution - Poole - Dorset

• Objectives
  A Bachelors Honours degree with 2:2 or equivalent in any subject.
  If English is not your first language you\'ll need IELTS (Academic) 6.0 with a minimum of 5.5 in each component, or equivalent.
• Academic title
  MSc
• Course description
  Why study MSc Marketing Management (Digital)?       
  
  Learn about a range of digital marketing concepts underpinned by the digital marketing planning process including analysis, planning, implementation and control 
  Confidently evaluate the effectiveness of various digital marketing tools  
  While specialising in digital marketing, study broader marketing management concepts such as strategy setting, product development, communications and branding 
  Develop your personal leadership and management skills to become a competent and successful manager
  Choose to complete an optional 30-week work placement in a marketing-related role to further enhance your employability. 
  
  Course accreditation
  The accrediting bodies on this course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the Bournemouth University Business School experience. 
  Association to Advance Collegiate Schools of Business (AACSB
  Our Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 5% of business schools worldwide. 
  CIM Graduate Gateway
  Gain Chartered Institute of Marketing (CIM) professional qualifications through the Graduate Gateway scheme as well as exemptions towards a CIM Diploma in Professional Marketing. 
  nstitute of Data & Marketing (IDM)
  This course is also accredited by the Institute of Data & Marketing (IDM). Upon successful completion, you will be awarded the IDM Certificate in Digital and Data-Driven Marketing. 

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