Course description
Introduction
Cultural tourism focuses on visitor experiences at cultural events ranging all the way from art galleries and theatres to popular music festivals. This Masters-level programme gives you the skills and knowledge to analyse, manage and develop cultural tourism.
Cultural tourism is becoming increasingly popular as cities seek to attract visitors by offering diverse cultural facilities. The issues and opportunities around cultural tourism are both topical and complex.
The programme offers a high level of flexibility so that you can develop particular interests and skills. As well as choosing the subject of your dissertation you can also opt for a Tourism Development Independent Study module.
Course Content
Stage 1
Postgraduate Certificate (PgC)
* International Tourism Development and Tourism Development Theory and Methods
Stage 2
Postgraduate Diploma (PgD)
As for Certificate plus:
* Cultural and Creative Industries and
either
* Experiential Marketing for Tourism
or
* Culture Tourism Development Fieldwork
or
* Mediatised Tourism Landscapes
or
* Tourism Development Independent Study
Stage 3
Masters (MSc or MA)
As for Diploma plus
* Cultural Tourism Development Dissertation
Teaching and Assessment
We use lectures, seminars, tutorials and workshops to help you learn. We monitor your progress through essays, examinations, projects, student-led seminars and dissertations.
Work Experience
You will gain real-world experience through residential field visits. In the past these have included Paris, Barcelona, Prague and Dublin. You'll also benefit from the sharing of experiences by guest speakers from the tourism industry.
Career Opportunities
Past students from our tourism programmes have gone on to a range of management careers including in museums, attractions and destination marketing. You may also choose to set up a tourist business or go on to research and lecturing.
Supplemental Information
If you are aspiring to a career in the cultural tourism industry including art galleries, music venues or festival organisation, this Masters programme will give you a real edge. You will gain the skills and knowledge necessary to operate successfully in a variety of tourism environments
