BA Marketing

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University of Huddersfield

Comments about BA Marketing - At the institution - Huddersfield - West Yorkshire

• Objectives
  The course aims to fully prepare you for a career in marketing. We develop an in-depth understanding of the strategic role of marketing by examining and applying key principles and concepts. In addition the programme offers progressively more specialised study to allow you to pursue your career aspirations.
• Entry requirements
  Entry Requirements Normally 220-260 points. All applicants will be invited to interview.
• Academic title
  BA Marketing
• Course description
  Course Structure
  
  The first two years include study of the principles of marketing, marketing communications, consumer behaviour and market research with an emphasis on skills and knowledge development.
  
  The one year work placement in the third year is highly valued by students and employers alike. It provides an excellent opportunity to put theory into practice and gain marketing skills and experience.
  
  The final year provides the flexibility for you to follow your own areas of interest including advanced consumer behaviour, advertising strategy and planning or PR and sponsorship. It also allows you to choose between a 20-credit marketing project or a 40-credit dissertation.
  
  Also, Marketing Management BA, Marketing with a Modern Language BA, Marketing with PR BA.

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