BA Business and Journalism

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University of Huddersfield

Comments about BA Business and Journalism - At the institution - Huddersfield - West Yorkshire

• Objectives
  This course is a joint degree with the School of Music, Humanities and Media. It aims to focus on the development of skills of business in the areas of journalism and print media. It is aimed at those who wish to pursue business careers in areas such as general business management, advertising, public relations, and staff relations where writing skills and business research skills will be of benefit to the organisation.
• Practical experience
  Our students take part in a management development residential programme in the second year held in the Lake District, which focuses on skills development, leadership, project management and team-working.
• Entry requirements
  Entry Requirements Normally 240 points which must include two 6-unit awards or one 12-unit award (which must not include an A2 level in the same subject as an AS level) plus GCSE Mathematics and English at grade C or above.
• Academic title
  BA Business and Journalism
• Course description
  Year 1
  
  Introduction to Writing
  Introduction to Journalism: Structures, Themes and Issues
  Media Studies: Understanding Reality and Reporting Facts
  Introduction to Business
  Markets and Government
  Managing Information for Business
  
  Year 2
  
  Business Journalism (1): Techniques
  Business Journalism (2): Practical Skills
  Media, Sociology, Technology and Industry
  Management and Research Methods
  Introductory Marketing
  Small Business Enterprise and Planning
  
  Year 3 (full-time) Core modules
  
  Corporate and Business Strategy
  Digital Marketing and Communications
  Media Laws, Regulations and Ethics
  Media Case Study
  Two electives
  
  Year 4 (Sandwich) Core modules
  
  Business Policy
  Digital Marketing and Communications
  Media Laws, Regulations and Ethics
  Media Case Study
  Two electives

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