MSc-PgDip-PgCert International Hospitality and Tourism Management
Entry requirementsEntry requirements Normally an honours degree or recognised equivalent qualification. We consider applicants with substantial management experience in the industry who have few or no formal qualifications. Through accreditation of prior learning (APL), you may be able to claim entry with credit or exemptions based on your existing qualifications, knowledge and experience. We welcome applicants from overseas, but all candidates must demonstrate a high level of written and verbal fluency. A TOEFL test minimum mark, paper-based 550, computer-based 213, internet-based 79 or an IELTS score of 6.0, is the standard for non-native speakers of English. If you do not meet the above criteria you can apply for the Graduate Diploma in Business and English. This is a pre-masters course that gives you the opportunity to improve your English language proficiency and business knowledge to a level acceptable for entry on to this course.
Academic titleMSc/PgDip/PgCert International Hospitality and Tourism Management
Course descriptionThis course is for people from a business management and commerce background who wish to start or develop a career in the international hospitality and tourism industries.
According to the World Travel and Tourism Council, the worldwide expenditure on hospitality and tourism is set to increase by around 60 per cent over the next 10 years. This creates many opportunities for managers with a thorough understanding of how these global industries work.
The course explores themes and developments such as
• the growth in long haul travel and issues relating to globalisation
• providing high quality customer service through organisational excellence
• increasing market competition and the importance of good leadership and entrepreneurship to maintain a competitive advantage in the hospitality and tourism industries
We show you how to manage destinations rather than a particular product or service. You look at how this differs to traditional marketing techniques and go on to prepare a realistic marketing strategy for a destination of your choice.
You also get the opportunity to work on real consultancy projects. Previous examples include developing responsible tourism policies for the Association of International Tour Operators and carrying out a feasibility study for a large hotel corporation.
You can choose to extend your studies and gain work experience by going on a UK or overseas work placement of typically 6-12 months. This improves your practical management skills and employability by getting real experience in the hospitality or tourism industry.
If you choose the work experience option you complete a work-based dissertation or project.
Previous dissertation topics include
• researching a major airline company’s loyalty scheme and how it affects customer satisfaction
• looking at trends relating to repeat purchase behaviour in the hospitality industry
Associated careers
You can find international careers in organisations such as • hotel corporations • conference and event organisers • national tourist organisations • international tour operators • transport operators • visitor attractions • resort management • government agencies.
Recent graduates have moved into graduate training programmes with multinational hotels and found careers with international tourism organisations.
Course content
Modules
• sector industry analysis • marketing • hospitality concepts and innovations or managing people • hospitality service excellence
or
• research and consultancy project • leadership and entrepreneurship • optional module • research methods • dissertation