Entry requirementsEntry requirements You must have one or more of the following • a degree • recognised professional qualifications in a communication field • at least four years’ work experience in a professional communication field, or a closely related field such as science communication or information design. If you don’t have a recognised qualification you must show that you are capable of sustained academic study and motivated towards a course of this kind. This is done through an interview.
Academic titleMA/PgDip/PgCert E-Communication
Course descriptionThis course is for people who want to study the complex and growing world of electronic communication (e-communication) as a social and organisational phenomenon and as applied communication.
You look at e-communication in professional contexts, considering social and organisational aspects in some modules, and design and developmental aspects in others, with choices enabling you to emphasise one aspect over the others. You learn how to become users and builders of e-communication systems which fit with particular social, business and user needs.
The course allows you to combine theory and practice. Your research into the complexities of e-communication develops your ability to put your learning into practice. You gain an understanding of how e-communications work and evolve, and what makes effective communication through electronic means. In this way you develop a fresh approach to online editorial strategy and content.
Attendance is by distance learning only, with some optional face-to-face workshops held at the University.
Course content
Postgraduate certificate
• an introduction to corporate communication • portfolio of reflective practice • digital media and communication
Plus one from • information design • visual communication • language and writing
Postgraduate diploma
• digital media and society • research design (you must choose this module if you intend to continue to the MA dissertation) or • project
Plus two from • communication ethics • hypermedia design • software interface and documentation • commercial e-business concepts