Event Management and Business (OCN Level 3 Course)
Academic title* UK Open Learning Diploma in Event Management and Business
* OCN Level 3 Award in Event Management and Business with 9 Learning Credits
Course description4 FREE Books with this course:
* Marketing Your Business
* Costing and Pricing
* Communication for Profit
* Book Keeping
Course Information
Are you a good organiser and enjoy working hard? Do you love helping to arrange parties for friends? Are you sociable? Do you fancy being your own boss?
If you can answer ‘yes’ to the above, your future career may lie in one of the most exciting and rewarding businesses around – Event Management.
So why study for the nationally accredited Diploma in Event Management from UK Open Learning? Answer in one word: ‘demand’.
You’d be amazed at just how few professional event planners there are out there – and the demand is absolutely incredible. People lead busy lives these days and don’t want the worry or don’t have the time to organise a party, christening, business event etc. That’s why they are looking to people like you. Someone who can organise a successful and memorable occasion for them.
Undertaking a Diploma in Event Management from UK Open Learning, one of the UK’s leading distance learning providers, is the first day of the rest of your life. In no time at all, and for very little cost you could soon be running your own successful Event Management business, mixing with celebrities and enjoying the ‘buzz’ of making other people happy. And the great thing is, you get paid for it!
So what is Event Planning and Management?
Humans are sociable creatures. We all love a ‘do’, whether it’s to celebrate (weddings, birthdays, anniversaries, parades etc.) or to promote something (product launch, political rallies, or a fashion show). It could be for educational reasons (conferences, meetings, or graduations) or simply to commemorate loved ones (funerals or memorial services).
Your ‘event’ could be purely social, business related or simply somewhere in between. It could be happy, it could be solemn. It could be small and intimate, or huge and sensational. Whatever the occasion, it needs someone with your organisational skills, your creativity and your personality to make sure that it is remembered for years to come.
It’s hard work but a lot of fun too!
Can you picture yourself smartly dressed, visiting luxury hotels? Checking that the food and wine is right and that everything is in place? Has the band or orchestra you’ve booked been briefed? Are the fireworks ready? Is the Champagne on ice? And just imagine the excitement of chatting away to any celebrities who may be attending or booked for the event. Empowering isn’t it!
Sure, at the end of the day you’ll be exhausted. But you’ll be exhilarated too, knowing that you’ve created something very special. Something the guests will remember forever.
What is Event Planning and Management?
This question actually breaks down into two questions:
* What kinds of events are we talking about?
* And, what is event planning?
First things first. Generally speaking, special events occur for the following purposes:
* Promotions (product launches, political rallies, fashion shows)
* Commemorations (memorials, civic events)
This list isn't an exhaustive one, but as the examples illustrate, special events may be business related, purely social or somewhere in between.
Now we move to the second question:
What is Event Planning?
Planners of an event may handle any or all of the following tasks related to that event:
* Conducting research
* Creating an event design
* Finding a site
* Arranging for food, decor and entertainment
* Planning transportation to and from the event
* Sending invitations to attendees
* Arranging any necessary accommodations for attendees
* Coordinating the activities of event personnel
* Supervising at the site
* Conducting evaluations of the event
How many of these activities your business engages in will depend on the size and type of a particular event, which will, in turn, depend on the specialisation you choose.
Why do people hire Event Planners?
This question has a simple answer: Individuals often find they lack the expertise and time to plan events themselves. Independent planners can step in and give these special events the attention they deserve.
Our course will guide you through all the steps to ensure you have the correct skills and knowledge to become a confident and successful Event Planner and Manager.
How the course is designed
Your Event Management Diploma is designed to take you step by step through the needs and requirements of becoming an efficient Event Planner.
Throughout the course you will also be required to complete a number of tutor marked assignments. There is no word count for these assignments however you do need to prove to the tutor that you have fully understood the question asked.
Course Syllabus
Your Diploma in Event Management will cover the following topics:
Unit 1 Introduction to Event Management
* Event Planner Job description
* Types of events you could plan
Unit 2 General Overview of Event Planning
* Where to start and purpose of an event
* Basic Checklists
* Understanding Budgets
* Understanding Timelines
* Site & vendor selection
* Administrative needs
* Promotional / Press Releases
* Meeting Survival Supplies
* Post Event
Unit 3 More Basic Planning Information
* Booking Accommodation
* Bar tendering & Wine Service
* Choosing a Theme
* Decorating and Party Supplies
* Hiring a Band
* Questions to ask the chosen facility
* Selecting Promotional items
* Thank you gifts
Unit 4 Event Health & Safety
* Safety of the facilities
* Risk Assessment
* Communications
* Evacuations
* First Aid
* Fire Arrangements
* Security
* Barriers
* Temporary Road Closures
* Facilities for the Disabled
* Signs
* The Environment
* Facilities
* Other Considerations
* What to do when things go wrong
* Event Checklist
* Further Information
* Event Planning Form
* Event Safety & Welfare Form
Unit 5 Understanding Function Supervision & Silver Service
* Supervise a Function
* Planning a Function
* Provide a Silver Service
* Develop Efficient and Organised Work Habits
* Getting Ready for Service
* Meeting Customer Requirements
* Food Service
* Surplus Food and Used Equipment
* Clearing Finished Courses
* Clearing the Table
Unit 6 Information forms
* Client Information Form
* Event Planning Sheet
* Event Budget Planning Sheet
Unit 7 Equipment Hire and Information
* Basic Hire information
* Selections from a Catalogue
* Hire Lists
Unit 8 Planning a Reunion
* Background Information
* Reunion checklist
* Venues
* Planning Timeline
Unit 9 Planning a Funeral
* Introduction
* Timeline
* Funerals According to Customs
* Funeral Planning Checklist
* Portfolio
Unit 10 Planning a Corporate Event
* Introduction
* Event Planning Timeline
* Selecting the Best venue
* Selecting the Right Speaker
* Theme for a Special Event
* Things not to do?
* Corporate Event Planning Checklist
* Menu Planning Ideas
* Venues
* Portfolio
Starting Your Own Business
Course Syllabus
Your course covers the following syllabus:
Unit 1 Starting a Starting Your Own Business
* Type of Business
* Will I be Successful?
* Finance
* Licenses and Permits
* Hours
Unit Two Ways of Starting a Business
* Buying an Existing Business
* Outright Purchases
* Phased in Purchase
* Lease Management
* Marketing Agreement
* Licensing Contract
* Management Contract
* Buying a Franchise
* Selling your Invention
Unit Three Recruiting Staff
* Recruiting People you Know
* Recruitment Process
* The Vacancy
* Attracting Applicants
* Selection
* References
* The Contract
Unit Four - Dealing with Staff
* Rates of Pay
* Benefits
* Training and Development
* Employment and the Law
* Wages
* Discrimination
* Health and Safety
* Trade Unions
* Taxation
Unit Five - Fraud and Theft
* Stop Fraud before it Starts
* Effective Financial Controls
* Keep Duties Separate
* Bank Statements
* Security
* Non-Disclosure Agreements
* Inventory Audits
* Trash
Unit Six – Marketing
* What is Marketing?
* The Market Environment
* Market Research
* Need to Know
* Developing and Refining
* Packaging and Pricing
* Distribution Methods
* Promotion, Advertising and PR
Unit Seven – Advertising
* Advertising Media
* Press
* Free Distribution Publications
* Consumer Magazines
* Readership
* Television
* Radio
* Outdoor Advertising
* Direct Mail
* Cinema
* Regulation on Advertising
* Advertising Standards Authority
* The Radio Authority
* Mail Order Advertising
Unit Eight - The Business Plan
* Business Plan Outline
* Business Description
* Marketing Plan
* Competition
* Pricing and Sales
* Management Plan
* Financial Management Plan
YOUR QUESTIONS ANSWERED
Q. I have no experience of Event Management or have ever worked for myself. Would this course be suitable?
A. Yes we will teach you all you need to know to start your own business.
Q. What type of support will I receive?
A. You will be allocated a tutor who will guide you through the course, mark your assignments and generally help you with any problems you may have. Your tutors can be contacted via email and post. If you need to speak to a student advisor, you can telephone the college. You will have tutor support for a full 12 months from the day you receive the course. To complete this course it will take in the region of 100 study hours which can be spread over a 12 month period to suit the student.
Q. Is the course properly accredited?
A. Yes. This course is fully accredited by OCN at level 3.
UK Open Learning is a registered centre with Open College Network North West Region.
OCNNWR is licensed with the National Open College Network which is approved as an awarding body with the Qualifications and Curriculum Authority (QCA).
Do you want a FULLY recognised qualification which carries learning credits towards further learning? UK Open Learning is a leading distance learning company offering these qualifications in conjunction with OCN an approved awarding body with strict quality assurance to ensure you receive the best training possible.
This course has been prepared to enable students to obtain the OCN (Open College Network Level 3 Qualification) It also carries 9 Learning Credits which can be used towards further learning.
Q. How do I send in my work?
A. You can post or email your assignments for marking. It is best if you wait for your results for the assignment before you move onto the next section.
Q. If I fail an assignment can I retake it?
A. Yes, your tutor will ask you to resubmit your assignment and give you some pointers as to where you could improve.
Q. What do I receive once I order the course?
A. We will send you ALL the course materials. This consists of a
400-page course delivered to your door within 48 hours. You can start your studies straight away.
Q. Is there a time limit or any deadlines?
A. We do like you to complete the course within 12 months but we can extend this if you check with your tutor. There are no deadlines to meet.
Q. Do I need a computer to take the course?
A. No, but if you have one, you will receive tutor support and results of your assignments faster
Q. Is the course paper-based or a on CD Rom?
A. The course is paper-based and comes in sturdy folders.