BA (Hons) Marketing Communications with Advertising (with Foundation Year option)
Entry requirementsFor September 2022 and September 2023 entry: The entry requirements for this course are 104 - 120 UCAS tariff points including a minimum of two A-levels or equivalent.
Numeracy and Literacy: GCSE English Language or English Literature and Mathematics grade 4 (or grade C in the old grading system). We also accept iGCSEs, Key Skills and Functional Skills and other qualifications at Level 2 of the National Qualifications Framework.
International entry requirements:
Please see below some examples of the qualifications for entry onto Year 1 for September 2022 and September 2023 entry:
Chinese Senior High School Graduation Certificate (Huikao) average 80%, or Gaokao 61-71%. Grade depends on the course
Hong Kong HKDSE Diploma (4,4,3 to 4,4,4 from three subjects). Grade depends on the course
All India Senior School Certificate Examination (Standard XII) 60-70%
Italian Esame di Stato with 60-70%. Grade depends on the course
Titulo de Bachillerato with 6 or 7. Grade depends on the course
English is not your first language for September 2022 and September 2023 you\'ll need IELTS (Academic) 6.0 with a minimum 6.0 in writing and 5.5. in all other components, or equivalent.
Academic titleBA (Hons)
Course descriptionWhy study BA (Hons) Marketing Communications with Advertising at BU? Develop specific knowledge and skills in advertising, including branding, creative, media planning and strategy Learn how to develop strategic responses to advertising and marketing communications problems Work on live briefs set by industry for unit assessments and learn from professionals who deliver guest lectures and workshops every year Co-create academic and professional research with staff including consultancy projects for industry clients At the end of your first year you can choose which Marketing Communications course best suits you and your career interests Complete a work placement anywhere in the world, giving you the chance to put theory into practice, make great career contacts and bolster your blossoming CV Graduate with a BU degree and more BU is a Strategic Partner of The Chartered Institute of Marketing (CIM) – the world’s leading professional marketing body Our partnership gives you the opportunity to gain professional qualifications through the CIM Graduate Gateway During your second year you\'ll also have the opportunity to take the Institute of Practitioners in Advertising (IPA) Foundation Certificate. The IPA has a well-earned reputation for thought leadership, best practice and continuous professional development in the advertising industry. Foundation year: We have a foundation year option for UK students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in the media and communication skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree.