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BA Graphic Communication
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Objectives
During your time at Reading you will undertake a large number of creative design projects taught by practising designers. Project briefs investigate a wide variety of design problems – our students design books, catalogues, posters, banknotes, signage, Mac OSX widgets, CDs, exhibitions, websites, interfaces for mobile phones and other hand-held devices, and much more. Although the focus of the course is on practical work, you will also learn about the history and theory of the subject. This will help you to become a well-rounded, creative and versatile designer.
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Entry requirements
There are different entry qualifications for each programme. Some programmes require you to have a certain amount of knowledge in a subject before you begin the degree programme – this is called a ‘subject requirement’. Other programmes do not have any specific subject requirements. All programmes will, however, expect you to have reached a certain standard in your education and will ask you to achieve certain grades in your examinations. Most programmes have a standard offer so that you know in advance what you are likely to need. Please note that even if you have the minimum entry qualifications, you are not necessarily guaranteed a place on the degree programme.
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Academic title
BA Graphic Communication
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Course description
This BA in Graphic Communication involves the following modules.
Year 1
-Design Practice 1
-Digital Design Methods
-History of Graphic Communication 1
Year 2
-Design Practice 2
-History of Graphic Communication
-Professional Practice 1
-Theory of Graphic Language
-Introducation to Publishing Design
-Practice of Entrepreneurship
Final Year
-Design Practice 3
-Professional Practice 2
-Self-directed Project
-Dissertation
-Design for Creative Print Production
-Ephemera Studies
-History of Letterforms & Typography
-Practice of Entrepreneurship
-Screen Design: Planning & Development
-Twentieth Century Book Design
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