BA Global Marketing

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Objectives We live in a 'globalised' world. The marketing forces that shape our society, mould our views and deliver the goods and services we all desire operate right across the world. The future belongs to the people and organisations that recognise this. This new degree will equip you to take advantage of the opportunities globalisation brings.
Entry requirements Entry Requirements Applicants will need to have the required academic qualifications, together with the required level of English language competency. In addition, some postgraduate courses may require work experience.
Academic title BA Global Marketing
Course description BA Global Marketing

Programme

With the BA Global Marketing, you can look forward to a challenging career working in UK or foreign-based organisations operating across international markets. Opportunities exist in the areas of strategic marketing planning, marketing research, marketing communications, and international brand management, among others. You may work in a profit making business, a non-profit agency providing specialised services, an international agency, or providing consultancy to these bodies.