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BA Creative Management
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Objectives
Creative Management' in a business context is about: * creating enterprising organisational climates that will encourage creativity, the implementation of new processes/products and the learning of new skills * Understanding networks and relationship marketing techniques that can be exploited for new ideas * Developing innovative ways to maximise opportunities presented by the external environments in which a business operates * An optional placement year offers professional experience with employers such as IBM, Intel, Audi, Volkswagen, HSBC, Marks and Spencer and Siemens
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Entry requirements
Additional entry information Five GCSE's at C or above (or equivalent) including Maths and English. All equivalent international, vocational, or professional qualifications are welcomed, as are applications from mature students with alternative experience to traditional qualifications.
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Academic title
BA Creative Management
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Course description
BA Creative Management
Programme
This programme focuses on leadership issues and as such is designed to develop tomorrow's creative leaders - equally adept at networking, product development but also managing frequent crises in the realities of global environments.
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